Want to Read The Daily? No iPad? No Problem

February 3, 2011, 2:25 pm
Want to Read The Daily? No iPad? No Problem
By NICK BILTON

2:56 p.m. | Updated Adding more quotes from the press conference on Wednesday.

3:57 p.m. | Update 2 Adding a statement from Greg Clayman, publisher of The Daily.

Well, that didn’t take long. The Daily, Rupert Murdoch’s big push into iPad-based publishing, was introduced on Wednesday. And on Thursday morning, an unsanctioned Web site appeared with links to every article in The Daily, free on the Web.

The site, called The Daily: Indexed, was created by Andy Baio, a programmer and journalist based in Los Angeles. He said in an interview that the project took him “about 20 minutes” to build.

Mr. Baio wrote in a blog post that he decided to create the Web site after his friend Rex Sorgatz noticed that articles in The Daily were also online, visible to search engines and easily shareable on social networks, including Twitter and Facebook. But there was no main homepage making those articles accessible to people who were not using the iPad app.

“The Daily’s publishing free, Web-based versions to every article, but without an index, it’s very inconvenient to find or link to individual articles from the Web,” Mr. Baio wrote on his blog. ”And since the iPad app appears to only carry today’s edition, it makes finding any historical articles you’ve paid for nearly impossible.”

Greg Clayman, publisher of The Daily, said via e-mail: “It’s not surprising that people want to share our content, but The Daily is designed for tablets, with a lot of rich media and a litany of interactive features and functionality. We are confident that as readers get to know our content, they will be driven to the full, authentic experience.” He did not say if he would ask Mr. Baio to remove the index site.

At The Daily’s press conference on Wednesday, its editor in chief, Jesse Angelo, said it was making its content shareable and searchable online, noting that “obviously there are many hundreds of millions, billions of people sharing content on the Web, and we want to be a part of that.”

When asked whether The Daily would be free online, Jon Miller, chairman of the digital media group at the News Corporation, said, “We don’t anticipate that,” while Mr. Murdoch said simply, “No.”

Mr. Angelo said an article that a subscriber shared on Facebook would be free to non-subscribers, “but you can’t go to the daily.com and get all the pages.”

Mr. Baio said he had not yet heard from The Daily, but noted that the site had only been live for a couple of hours. “If they contact me and ask me to take it down I will, but I hope they don’t,” he said.

“I’m very curious about their reaction,” Mr. Baio said in a phone interview. “In my opinion, it should be completely legitimate. They are public articles on the Web and they are intended to be linked to.”

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Posted on February 8, 2011, in Tecnology and tagged . Bookmark the permalink. Leave a comment.

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